(Award available for year: Bachelor of Arts)
1. Devise a range of ideas in response to creative and critical graphic and communication design challenges.
2. Design communication and graphic design outcomes in response to a brief using skills and knowledge to push disciplinary boundaries.
3. Justify concepts, arguments, and outcomes in a variety of forms informed by graphic and communication design theory and practice.
4. Propose and evaluate research for independent areas of interest in graphic and communication design.
Skills Learning Outcomes
1. Apply effective written/visual/other communication skills to present a coherent and sustained argument.
2. Demonstrate high level critical analysis skills.
3,. Contribute to contemporary discourses by incorporating ethically aware and globally diverse perspectives in projects.
Competence Standards
1. Undertake self-directed learning including finding, collating, and interpreting information from a variety of sources and formats, with appropriate support as necessary.
2. Analyse visual material and textual research and use this to develop concepts and arguments related to graphic design.
3. Effectively demonstrate skills in graphic design and visual communication
If the chosen pathway includes an industrial placement
4. Demonstrate ability to direct, monitor and evaluate their work, by seeking/accepting feedback, within a workplace context, using appropriate support as necessary.
5. Demonstrate an awareness of own strengths and development needs and the need for ongoing learning and proactive continuing professional development. If the chosen pathway includes an international placement -
6. Collaborate effectively with other people in a new environment and successfully completes a period of work or study in another country.
7. Demonstrate self-awareness relating to personal and academic/professional development through successfully completing a period of work or study in another country.
Students will be assessed through a variety of methods. These may include visual 2D and 3D responses, portfolios of text and image, blogs, short videos, presentations as well as more traditional essays, reports and occasional exams. Some assessments may be based upon collaboration with peers. This collaboration could be in the development of artefacts, proposals and/or various forms of visual and textual communication in response to problem-based issues.
In the final year study becomes more self-directed with forms of assessment often being negotiated and agreed with tutors.
Errors, omissions, failed links etc should be notified to the Catalogue Team