2025/26 Taught Postgraduate Module Catalogue

PECI5708M The Business of Culture and Creativity

30 Credits Class Size: 150

Module manager: Alex Timewell
Email: a.timewell@leeds.ac.uk

Taught: Semester 1 (Sep to Jan) View Timetable

Year running 2025/26

This module is not approved as an Elective

Module summary

In this module, you will critically explore the range of business models found in global cultural and creative sectors. You will develop an understanding of business modelling processes and their application to real-world situations by researching creative ventures and cultural institutions. You will explore the key people who lead and manage these businesses, the strategic considerations and structural elements that are needed for these organisations to operate effectively, responding to changes in technology and consumer markets. You will examine essential industry practices that aim to generate meaningful experiences, create aesthetic objects with cultural value and social impact, and produce economic returns for organisations.

Objectives

On completion of this module, through lectures and seminars, you will have developed an understanding of business development and enterprise activity undertaken by cultural and creative organisations and entrepreneurs.

Your assessments will allow you to identify and evaluate these business models, providing examples of significant strategies and process that can be applied in different contexts, such as your own entrepreneurialism, in managing businesses or in providing consultancy services.

Learning outcomes

On successful completion of the module students will have demonstrated the following learning outcomes relevant to the subject:

1. Evaluate a range of value creation and business development activities across cultural and creative organisations.
2. Critically analyse different examples of business models and entrepreneurship across international contexts.
3. Critically reflect upon significant structural elements and operational strategies applied by practitioners and organisations in a creative industry or cultural sector.

Skills Learning Outcomes

On successful completion of the module students will have demonstrated the following skills learning outcomes:

4. Collect, consider and critically evaluate information.
5. Work independently to research, plan, synthesise concepts and articulate opinion following appropriate conventions.

Syllabus

Details of the syllabus will be provided on the Minerva organisation (or equivalent) for the module.

Teaching Methods

Delivery type Number Length hours Student hours
Workshop 5 2 10
Lecture 5 2 10
Private study hours 280
Total Contact hours 20
Total hours (100hr per 10 credits) 300

Opportunities for Formative Feedback

Students will be encouraged to contribute to a database of global business model briefings as they prepare for the first assignment, providing opportunity for peer and tutor feedback both as written comments and verbally in workshops.

Methods of Assessment

Coursework
Assessment type Notes % of formal assessment
Coursework Report 30
Coursework Report 70
Total percentage (Assessment Coursework) 100

Normally resits will be assessed by the same methodology as the first attempt, unless otherwise stated

Reading List

Check the module area in Minerva for your reading list

Last updated: 14/02/2025

Errors, omissions, failed links etc should be notified to the Catalogue Team